As technology has progressed, so has the need to reduce waste. Sustainable solutions are not new to our industry, and environmentally-friendly practices are something to greatly value.
The complexity involved in color and how big of a difference various color profiles can make on your print project is something you'll want to pay attention to. Is there a specific shade of orange or blue that is included in your logo? Depending on who created your logo, your color scheme may include CMYK colors, PMS colors, or both!