Marketing a resort these days is a complex art. There are your social media platforms to consider, your website to keep updated, traditional outreach to the broader community to conduct whether it be on a local, regional, or national level – the list is long! Figuring out where your printed media falls into this new world can be tricky. This article will give you four ways that print can successfully support your hotel’s marketing efforts.
Over the years you may have heard the term Print Management System used on occasion. Some members of the resort industry swear by its effectiveness while others are hesitant to dip their toe in the water. You may be wondering whether or not a Print Management System is the best fit for you. This article will give you some quick go-to reasons why a Print Management System might be just what the doctor ordered for your resort or hotel.